Transformation of provider and customer organisations to achieve co-capability in outcome-based contracts: a viable service systems approach
Transitioning to the pull economy: the case of the UK railways
Outcome-based contracts as a driver for systems thinking and service-dominant logic in service science: evidence from the defence industry
Value co-creation in complex engineering service systems: Conceptual foundations
Contextual variety, internet-ofthings and the choice of tailoring over platforming: mass customisation strategy in supply chain management
Operationalising IoT for reverse supply: the development of use-visibility measures
Irene C.L. Ng
Smith L.
Parry G.
Mulligan C.
Godsiff P.
Yip N.
Two strands of servitization: A thematic analysis of traditional and customer co-created servitization and future research directions