MobiAd: private and scalable mobile advertising
Haddadi, H, Hui, P, and Brown, I. (2010). MobiAd: private and scalable mobile advertising. In Proceedings of the fifth ACM International Workshop on Mobility in the Evolving Internet Architecture (MobiArch ’10). ACM, New York, NY, USA, 33–38. DOI: http://dx.doi.org/10.1145/1859983.1859993
2010